Content Marketing Specialist (B2B SaaS, Hands-On) | Trackdesk

Informace o pracovním místě

We’re a fast-growing B2B SaaS company that grew 2x in the last year.. We move quickly, innovate constantly, and aren’t afraid to try new things — which is why we’re looking for someone with the same mindset: flexible, resilient, brave enough to take action, and confident to own projects end-to-end to join our Marketing team. As our Content Marketing Specialist, you’ll turn strategy into high-quality content — from landing pages and comparison pieces to articles and guides — collaborating with designers to make your work visually compelling. This is a hands-on role for someone who can work independently, deliver results, and thrive in a fast-paced, growth-oriented environment. Position Level / Who This Role Is For * This is not an entry-level or junior content role — you should be able to take full ownership of projects end-to-end. * This is not a senior/strategic-only position — we’re looking for someone who produces content at scale, collaborates closely with the team, and delivers results, not just plans. * Ideal for a mid-senior content marketing professional who is both strategic enough to understand messaging nuances and hands-on enough to execute independently. What You’ll Own This role is 90% execution, 10% strategy. You will be the engine behind our content footprint. Execution: * Create new landing pages from idea to delivery: wireframe, messaging hierarchy, copy * Adapt messaging for different segments and industries (mid-market and enterprise; SaaS and iGaming) * Translate product value into clear, compelling copy * Work closely with the graphic designer, developers, and marketing team to ensure alignment * Optimize existing pages for clarity, conversions, and differentiation * Turn high-level ideas into concrete deliverables with minimal oversight * Own the workflow and tools, including no-code website builders, Figma, and task managers * Iterate content to improve clarity, engagement, and conversion based on the feedback to market changes. Light Strategy – We said light — you won’t be writing 40-page GTM decks. * Contribute to content strategy for new markets and personas * Identify content gaps and propose what should exist * Support messaging refinement across funnels What You Must Bring * 3+ years in B2B SaaS content marketing * Proven ability to produce high-quality, conversion-focused landing pages * Strong understanding of SaaS/B2B messaging — you know the difference between startup vs enterprise communication, and B2B vs B2C. * Able to manage content projects independently from brief delivery * Confident using no-code website builders, Figma, and task management tools * Ability to turn AI outputs into usable high-quality content (not generic GPT sludge) * Excellent written English * Comfort producing multiple content types at high frequency * Comfortable collaborating directly with a cross-functional team (designers, developers, SEO experts). Bonus, but not required: * Familiarity with affiliate marketing * Experience with technical or data-heavy products * SEO basic understanding (we don’t need an SEO expert, just someone who isn’t clueless) * Additional content skills: writing LinkedIn posts, publishing blogs, basic video editing. Who You Are * You are initiative person that is driven by innovation and technology. * You don’t need micromanagement (but still get guidance) * You understand the difference between copy and content. * You know how to hear feedback. * You actually enjoy producing — not just strategising from the sidelines. What Success Looks Like in 3 Months * You have a solid understanding of our product, target audience (ICPs), and messaging guardrails * You’re consistently producing high-quality, conversion-focused landing pages and content assets * You’ve improved copy clarity and messaging consistency across key touchpoints * You can manage content projects end-to-end independently, from brief to delivery * You feel confident making decisions, taking initiative, and suggesting improvements that impact results * Your work is measurable, with content iterated based on performance and feedback What You Get * Room to grow with the company, take on new challenges, and expand your skills * The opportunity to own projects end-to-end and shape content for a growing B2B SaaS business * Flexibility and autonomy — you’ll be trusted to deliver without micromanagement * A collaborative, cross-functional team where your ideas and initiative are valued * Exposure to cutting-edge SaaS marketing strategies and hands-on experience in content, messaging, and landing page creation * Competitive salary and benefits.